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Perhaps the quickest way for someone new to Internet Marketing to turn a substantial profit is by writing and selling information in the form of an ebook. For example, you could write a 30 page guide on eradicating ants from your home and sell it for $20.00 a copy. Selling just 500 copies would earn you $10,000 minus the advertising cost and ebook creation software. Not a bad take for a product that could be created in less than a week, and a process that can be repeated over and over. Learning to write and sell ebooks is simply too profitable and too easy a moneymaker to pass on.
Everyday tens of millions of people all over the world surf the Internet looking for information. It may be information on how to do something, or information for the sake of satisfying curiosity. No matter the purpose, people are willing to pay for information they want to know.
You might logically ask, why would anyone pay for something that they could easily get for free? The answer is simple: finding the information you want on the Internet is much more difficult than it seems. There are billions and billions of pages out there and far too many of them are filled with useless and misleading information. The service that the ebook writer provides and deserves to get paid for is the gathering, distilling, and presentation of useful, desired information.
There are basically two approaches to creating an ebook. One is the do what you love and the money will follow philosophy, and the other is the find out what people want and give it to them. Both approaches have their merit and if you choose to explore the ebook rout you'll probably find yourself using both of them.
The best way to find out exactly what people want is to eavesdrop on their conversations. Target the perennial hot topics (making money, health, sex, gambling, self help, pets, debt, non-life threatening conditions, hobbies, sports, etc.) and go to the places on the Internet, like forums and groups, where these subjects are discussed and information is sought. There you'll find a wealth of profitable subject matter to write on.
An alternative to a full-blown ebook is the special report. Special reports are generally shorter and more limited in scope than ebooks. Their purpose is to provide short, quick doses of desired information. Special reports can be presented in many forms, such as articles, list, bullet points, and faq.
Another approach to profiting from ebooks is what's called going viral. This simply means giving away your ebook for free. The goal of this approach is to have an ever-increasing number of copies of your ebook in circulation. You profit from this approach, not through ebook sales, but through sales generated through your affiliate links which are embedded throughout the text.
Since ebooks are such a lucrative field it follows that it would attract a lot of shady characters. There are those unscrupulous marketers out there who have no qualms about throwing together absolutely worthless material, adorning it with a nice book cover image, giving it a catchy title, putting up a convincing sales page, and fleecing unsuspecting people out of their hard earned money. The funny thing is it's much more lucrative and almost as easy doing it he right way. Provide customers with useful, valuable information and your name becomes gold.
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